CONCEPT DESIGN | NDA EXAMPLE
1. IDEATION PROCESS
In this phase, once the 3D model of the space has been received, I begin to conceptualize and shape the environment according to the client’s guidelines.
I carefully consider their feedback throughout the process to develop a lighting and dynamic atmosphere that aligns with the client’s main vision and specific needs.
2. PATCHING PROCESS
The patching process is the stage in which I assign the operating mode of each luminaire in both the rendering software and the control software, ensuring everything is configured correctly.
Although this process can be detailed and time-consuming, it allows me to program all the necessary visual effects efficiently and ensures a smooth delivery of the final visual material.
3. PROGRAMMING PROCESS
This is probably the most creative stage of the concept design phase.
At this point, I begin programming all lighting patterns and scenes, translating the initial idea into a fully developed visual experience.
This is where the magic truly happens. I create dynamic content for the animation, shaping movement, rhythm, intensity, and color transitions to bring the space to life.
At the same time, I develop a series of static images, carefully crafting harmonious, elegant, and visually engaging compositions through thoughtful lighting design and precise fixture positioning.
4. RENDERING PROCESS
Using real-time rendering software and control tools, I create visually powerful and realistic representations for the client. This includes programming all lighting to develop different atmospheres aligned with the project’s concept.
If requested, I deliver a 1–2 minute animation with music, dynamic lighting changes, and multiple camera angles to showcase the project’s potential, along with high-quality still images featuring carefully composed lighting and fixture positioning.
